Established in 2004 as the UK’s first independent affiliate management agency
We set the bar in terms of outsourced management services at a time when advertisers were hungry to develop their understanding of the channel and affiliates were most definitely finding their feet in terms of how to innovatively deliver to advertisers’ needs.
Now, our industry has a very different landscape – Performance Marketing now commands a much larger slice of the marketing budget and often represents a pivotal and strategic role in many campaigns, across a number of channels.
Because the channel has matured and developed, so too has R.O.EYE! In line with the marketing industry’s much broader use of the Performance model beyond its traditional Affiliate roots, the R.O.EYE service has equally continued to broaden to still deliver exceptional client service, but with an additional hunger to push the Performance boundaries.
With a background in Digital Direct Marketing, we fundamentally understood how marketers can embrace the Performance channel and combine it within their wider communications strategies. By integrating ourselves into our clients’ own marketing functions, sharing our knowledge and expertise, we are equally able to create a marketing channel for them which can be managed and grown like any other.
In addition to understanding how consumers use the internet and therefore how to plan campaigns to target them accordingly, R.O.EYE’s whole business ethos is also built around exceptional customer service and communication.
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